team-banner

Blog

Our blog is a place we come to share some pretty valuable and cutting edge stuff about digital marketing, content marketing, SEO, web design, advertising, ecommerce case studies, and more. 

The Latest...

NOW HIRING: MEDIA BUYER

by Social Lite on October 19 2021

Coming Soon To An Inbox Near You: The Merchant Mastery Newsletter

by Social Lite on December 2 2020

Put Social Lite’s Proven Black Friday / Cyber Monday Sales and Marketing Playbook Into Action

by Social Lite on August 13 2020

How Hellbent Crew used “Free Gift with Purchase” display banners on Privy to increase MoM sales by 1170%

by Brandon Clark on April 2 2020

COVID-19: 6 Things eCommerce Merchants Can Do To Ride Out The Coronavirus Pandemic

by Social Lite on March 17 2020
Black Friday Cyber Monday Shopify Ecommerce Sales

Your Complete Black Friday / Cyber Monday Holiday Campaign Strategy Checklist

by Social Lite on November 7 2019
Instagram Shoppable Posts Womens Fashion Canada

How to sell on Instagram... the right way

by Ivana Radojevic on September 24 2019

Ecommerce — The who, what, and why your product business needs it.

by Ian Cooney on July 17 2019
butt selfie chicken

Stop posting butt selfies: Why your digital marketing strategy isn’t getting you sales

by Ivana Radojevic on June 17 2019
Screen Shot 2019-06-14 at 2.48.47 PM

Why the Toronto Blue Jays Are Going to the World Series AKA How to write data-driven blogs and content

by Nick Ross on June 17 2019
image6-3

Using Data to Set Up & Report on a Marketing Campaign

by Kim Reirson on June 14 2019
image12

A Shopify Website-Build Case-Study

by Kim Reirson on April 25 2019
Maholo Team 2

How to transform your digital marketing agency to a culture of learning in 8 easy steps, and why it’s necessary to accelerating growth.

by Scott Cunningham on April 18 2019
IMG_0741

The Ultimate 2019 Digital Marketing Quiz

by Simon Trafford on March 19 2019
image2-1

23 Digital Marketing Hacks That Will Improve EVERY Stage of the Customer Value Journey

by Ian Cooney on March 7 2019
influencer-marketing-strategy-1

Your 2019 Influencer Marketing Strategy Simplified: Finding Them, Working with Them, Paying Them

by Ivana Radojevic on February 13 2019
Screen Shot 2018-11-19 at 3.35.09 PM

Google Analytics 101: 5 Essential Google Analytic Reports

by Simon Trafford on November 19 2018
image2-2

Everything You Need to Know About Curating a Phenomenal e-Newsletter

by Ian Cooney on November 8 2018
Pixel-Dashboard-Ads-Manager-Advertising-Marketing-Facebook-Pexel-Social-Lite-Communications

Facebook Pixels Are The Greatest Tool You're Probably Not Using

by Simon Trafford on June 4 2018
Marketing-Quiz-Header

[MARKETING QUIZ] Grade Your Digital Marketing in 20 Questions

by Simon Trafford on January 8 2018
CLV-HEADER

[PAID ADVERTISING] How Much You Can Afford To Acquire A New Customer

by Logan Edgelow on November 28 2017
Ian-Blog-Header-2

[CONTENT BIBLE] How to Write the Perfect Blog Post and Start Going Viral

by Ian Cooney on August 11 2017
Screen Shot 2018-11-20 at 1.57.46 PM

10 Instagram Accounts With Colour Themes You'll Want To Copy

by Ivana Radojevic on June 6 2017
Facebook-Pixel-Conversion-Tracking-Marketing-Advertising-Custom-Audience-Social-Lite-Communications-1

Facebook Pixels Are The Greatest Tool You're Probably Not Using

by Simon Trafford on March 7 2017
Social_Lite_-_Project_-_Presentation_001_-_C-1

The Power of Drip Campaigns: Why & How You Should Use Them To Boost Sales

by Simon Trafford on February 5 2017
black-and-white-alcohol-bar-drinks-holidays-social-lite-communications

Holiday Party Fail? Your Facebook Event Banner Might Be To Blame

by Simon Trafford on December 25 2016
duplicate-content-1

Pssst...Don't Tell Google

by Simon Trafford on December 3 2016
DIY-rose-water-mist-social-lite-communications-edmonton-marketing-agency-5-1024x683

Content Creation | Natural Beauty Blogpost

by Simon Trafford on November 25 2016
Cyber-Monday-Ecommerce-Online-Shopping-Retail-Holiday-Marketing-Social-Lite-Communications-1

Cyber Monday Madness: Is Your Ecommerce Business Ready?

by Simon Trafford on November 5 2016

12 Tips For Staying On Top Of Heavy Workloads

by Simon Trafford on October 15 2016
Marketing-Fashion-Content-Social-Media-Menswear-Fall-Fashion-Dapper-Modelling-Photography

Behind The Scenes With Our Stylist

by Simon Trafford on October 4 2016

10 Pinterest Accounts With Exceptionally Curated Content

by Ivana Radojevic on January 30 2016

Get To Know LinkedIn's Pulse Publishing Platform

by Ivana Radojevic on January 22 2016

Where You Should Be Investing Your Marketing Dollars In 2016

by Ivana Radojevic on January 8 2016

The Social Lite New Year's Eve Survival Guide

by Ivana Radojevic on December 30 2015

Top 12 Social Media Moments Of 2015

by Ivana Radojevic on December 23 2015

The Perils of Public Shaming, Crowd Psychology & Social Justice

by Ian Cooney on November 13 2015

3 Reasons Why Original Content Is King

by Ivana Radojevic on November 5 2015

Creativity Explained, Creatively

by Ivana Radojevic on October 21 2015

Facebook Pixels Are The Greatest Tool You're Probably Not Using

by Ivana Radojevic on October 15 2015